NEOLOOK LOGO DESIGN
Een aantal verschillende benaderingen voor het logo, graag hoor ik van jullie wat het beste past bij Neolook solutions.Voor zover ik het nu begrijp zijn de doelgroepen, medici; artsen, onderzoekers en verpleegkundigen, ouders en familie.Toepassingen kan van alles zijn, producten en verpakkingen. Het logo zal dan ook zwart wit moeten werken en kan uitgebreid worden naar kleur voor toepassingen die dat druktechnisch mogelijk maken. Er zijn drie uiteenlopende richtingen die ik nu zie als mogelijkheden. Dat is een abstracte oplossing; een symbool met een betekenis die past bij het onderwerp en een figuratieve gepersonifieerde of een combinatie van die twee. In de pdf vind je op pagina een een aantal lettertypes; schreefloos, speels en met schreef. Schreefloos (bijv. 1A) oogt wat moderner en cleaner over het algemeen. Schreef (4B) en speels (5B).
Dan op de volgende pagina’s een aantal voorbeelden van symbolen en bestaande logo’s met een korte omschrijving van de betekenis. Het zou fijn zijn als het meteen al het juiste gevoel geeft als je de afbeelding ziet, er is voor veel symbolen een dieper betekenis te vinden, dus dat is secundair en kan verder uitgewerkt worden. Ben benieuwd naar jullie mening betreffende stijl en onderwerp. Vooralsnog is kleur nog niet relevant, dat is van latere orde.
- Sunrise:The latin word is oriente given to the direction from which it arises. The verb is orior: rise or to become visible. by extension the verb means “growing” or springing forth” “origination” “coming into being” and birth
- The heart is as essential to life as the sun to our solar system. Ancient Egypt hieroglyphic heart shaped as a vase the storehouse for memory and truth the center of the personality of understanding will and thought as well as creative imagination. The god path conceived the universe in his heart and expressed those thoughts with his to bring all to reality.
- Hands speak with eloquent silence the clasped hands of lovers the comforting hand on the shoulder of the grieving it penetrates barriers of specie nation or age.
- Musterd seed: short duration intense focus. Startingpoint from which all things arise. Pure potentiality.
- Rose-Flower of Great Goddess resonant of her sensuality fertility and regal compassion. Sacret to V enus. Venus morning star/eveningstar. Symbol of love aphrodite and Venus.
- The snake; Ouroboros is an ancient symbol of a snake or serpent eating its own tail variously signifying infinity and the cycle of birth and death.Historically serpents and snakes represent fertility or a creative life force. As snakes shed their skin through sloughing they are symbols of rebirth transformation immortality and healing. The Staff of Aesculapius and as the asklepian[1] is a serpent-entwined rod wielded by the Greek god Asclepius a deity associated with healing and medicine.
- Spirals indicate that a clash of opposites has been resolved and transcended. Grows toward and away from it’s center. Growth ransformation. DNA strands twining serpents. Rising smoke meets air. Balanced movements natural unfolding fronts and flowers whirl open. Symbol of the journey of inner life and soul to the outside. The most widespread symbol shape found in the natural world. Growth transformation. The path that resolves conflict allowing for balanced movement and natural unfolding. regeneration and awakening. As fronts and flowers whorl open to the light— ascending to a higher rung. Symbol of the journey of inner life and soul to the outside. The most widespread symbol shape found in the natural world. Growth transformation. The path that resolves conflict allowing for balanced movement and natural unfolding. regeneration and awakening. As fronts and flowers whorl open to the light— ascending to a higher rung.
- Egg. The cosmic Egg (ibis thoth, lays an egg containing Re, the solar bird whose heat creates the world. Symbol of regeneration and rebirth. In ancient healing rituals initiates would withdraw into a dark cave to ‘incubate’ until a healing dream released them just like life gestaltes in the egg. the egg evokes the beginning. The germ a dot from which all being has it’s origin. that si set in motion by rge hen’s warmth of our devoted attention.
- Hestia-heart fireside Vesta Roman, the virgin of the heart, home and family.
- A tree: the reach and rootage, the sturdyness and balance between high and low, the way it meets each seasons holding it’s ground, spare or blooming. Signefies regeneration.
- Acorn: invaluable; the whole of a mighty oak iis contained in it; the oak royal, solid and eternal. It's a symbol of strength, morale, resistance and knowledge.The oak is considered a cosmic storehouse of wisdom embodied in its towering strength. It grows slowly, but surely at its own rate. Oaks are known to easily surpass 300 years of age making it a powerful life-affirming symbol.
- The shell and it’s evocation of the salt sea, the moon, tidal ebb and flow,. The human ear reselbles a shellm gathering vibrations, often whorled reflecting satges of growth. labyrith and center. The Oyster opening and closing, drawing boundaries gathering in, or revelation.
- Bear. Native American tribes saw the bear as a master healer. Single bear mother disappears and returns in it’s cycle of hybernation, it is an emblem of rebirth. Emerging in spring from their little death. Shamanis; The bear is a spiritual animal that dismembered & cleansed and reconstituted their skeleton. Symbolically replacing the old structure with a new one, capable of enduring the most imposing forces not only of the mundane world but also of the eternal.
- Birds. Based on the legend from the Birecik area, the Ibis is one of the very first birds that Noah released as a sign of fertility. The Ibis is a symbol of communication, probing, transition and trust. The Swan is a symbol of purity, beauty, grace, love and elegance, but it can also symbolize divination and balance. The swan as an animal totem can also help you understand better spiritual evolution and maintain grace in the communication with other people. To the ancient Celtic, the goose is a symbol of loyalty to home. When family is at stake, the goose rises up to show a fierce display of protectiveness. This makes them an important social symbol, as the same qualities are admired in ancient Celtic communities.
- Penguin. Adelie penguin mums and dads are stars of the animal world, making huge efforts to bring up their precious babies in sub-zero Antarctic conditions.
- Bee.Honey making is a world creating art. Transforms the warmth of the sun’s rays into golden sweetness. Worker bees feed and care for the nursery , feed the drones, defend the hyve and forage for nectar and pollen. Comb bees turn honey into wax wich they sculpt into clusters of hexogonal cells. The process was identified as divine wisdomand the sweet touch of the golden product could propitiate gods and monsters. Paracelsus identifies it as “the sweetness of the earth which resides in naturally growing things.
- Elephants intimately and devotedly related to the sphere on which they stand. The presence of elephants is propitious, ensuring the fecundity, vitality and resurgence of the physical and spiritual life of the universe. ganasha the elephant headed remover oof obstacles and guardian of thresholds, bestows material and creative riches upon his devotees. They rumble infrasonic secrets, they travel silently and fluently, open dark spaces to light, remove obstacles, digg wellsto underground streams. Produce sound waves of low – frequency.
- Ladybirds. Many cultures consider ladybirds lucky and have nursery rhymes or local names for the insects that reflect this. In Christian areas, they are often associated with the Virgin Mary. Turkisch uğur böceği. Russian God’s little cow. In Dutch little animal of our good lord.
- Whale; are much more dependent on sound for communication and sensation than are land mammals, because other senses are of limited effectiveness in water. Whale sounds are used by whales for different kinds of communication. Sight is less effective for marine mammals because of the particulate way in which the ocean scatters light. Humpback whales have been described as "inveterate composers"
- Symbol for connection
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