Finalized the city dressing for the grand depart. Last year my Australian cycling friend called and told me tour was starting from Rotterdam in 2010. "What?" I called out, I did not know.
I went to see the tour in Paris for the first time when I was 17, great memories. And now it would be starting in Rotterdam, the city I have lived in for the passed 10 years. I really wanted to do something, so I was awake all night thinking about how to make it happen. Since the olympics I found out that most things, you truly want, happen, but you got to make it happen. So the next day I called the Organisation Commity and got a name, and called Peter Schuiten with my proposal.
I proposed to develope a corporate image, no strings attached, and he would give me ten minutes of his time, to take a look and consider weather he was interested or not.
He invited Leon Brouwer to the meeting and they proposed my image to the committee.
They liked it. So I could get started. :)
First they only wanted a poster, the poster became the corporate image and I designed a boarding and a stage, it was printed on billboards, and abri's, banners t-shirts, keycords, tickets and well you know.